Sales Playbooks

“Most sports teams are better run than most sales teams…”

Jack Daly

What can we learn from the strengths and habits of high performing sports teams?

They understand and embrace 10 principles:

  • Enthusiastic, never-ending recruitment of the best people
  • Continual talent development
  • Ongoing coaching for peak performance
  • Using playbooks to systemise and communicate best-practice
  • Practice, practice, practice

For the remaining 5,  get in touch

Uncover best sales practices and codify this into your sales process and culture, so that your team is doing more of the right things, more of the time.

The Sales Playbook is a collection of Best Practices in the areas of People, Processes and Practices.

The purpose of the SPB is not to build and own a Playbook; the purpose is to get the manager and team to consistently practice and act on High Payoff Activities and Best Sales Practices to lift results.

It is a fool-proof, step-by-step and battle tested guide to getting a favourable outcome.

Why should you do it?

A Sales Playbook becomes an instantly deployable asset in your business which:

  • Accelerates shared learning
  • Cuts onboarding time for new salespeople
  • Narrows disparity in the team
  • Drives sales
  • Increases margins
  • Reduces opportunity cost and wastage
  • Attracts and retains the best sales talent
There is not 10 BEST ways to do something...

Let’s discover the one and Practice, Practice, Practice.